Scope
The economics and competitiveness of the airline industry dictate that it is a tough business in which to make profits. The majority of start-up carriers have found progress extremely tough, but nevertheless a surprising number of start-ups have flourished, some with spectacular success.
To succeed, it is necessary that the correct strategic, planning and investment decisions be made from the outset. Key questions, which must be considered, include the following:
- What is the size of the chosen market and is there adequate opportunity for growth
- How effective are the existing competitors, and how will they react to a start up carrier?
- What should be the branding strategy - will it be a no frills or a full service airline?
- What are the appropriate fleet types and the numbers required?
- What will be the investment requirements and the profit potential?
The MSP Solutions Approach
The Business Plan will examine the following topics:
- Strategy
- Competition
- Regulatory issues
- Market forecasts
- Fleet Plan
- Schedules
- Flight operations. ground handling and technical infrastructure
- Commercial organisation
- Route economics and profit projections
A cost revenue evaluation model will be used to examine alternative operating scenarios.
The benefit to our clients
The Business Plan will contain specific recommendations in the following format
- Strategy recommendations based on the market forecasts and competition analysis
- Organisational plan to address the main business
- Five year profit and loss evaluation and risk analysis
- Action Plan.